Vantage is delighted to be working once again with access control system specialists Nortech. The company has continued to expand in recent years and is working with Vantage to increase awareness amongst customers and specifiers using B2B PR. With its deep knowledge of the safety and security market and media, Vantage is working closely with Nortech’s marketing and technical teams on a raft of press information to promote the client’s technical expertise.
Having worked together in the past, Vantage PR’s technical understanding of Nortech’s main target audience, the security sector, was one of the main reasons Nortech re-contacted Vantage for technical PR support. The company’s aim is to raise awareness of the brand globally and promote its door entry systems, access card technology and access control systems to the relevant industries.
WHY NORTECH CHOSE VANTAGE
Since working with Vantage, Nortech’s press coverage has reached more than one million readers each month. The B2B PR campaign includes reporting on company news, launching new products, case studies on applications in different markets, technical whitepapers and keeping a constant feed on social media platforms.
Nortech is an independent British access control system company that specialises in the design, manufacture and distribution of innovative card access control systems, wireless security systems and vehicle control solutions. With this in mind, Vantage has circulated press releases to a huge range of publications, including media in the security, parking, building trade, architecture, local authorities as well as health and safety markets.
Another company that benefits from the support of Vantage PR for technology public relations is parking technology specialists DESIGNA, which has developed innovative products and services in the parking management sector for more than 60 years.
"We are delighted with the PR support from Vantage PR,” said Tony Jones, Managing Director at DESIGNA UK, “particularly with the recently published case studies concerning our retail and hospital projects. Indeed as a result of a direct lead from editorial in the hospital media, we took a party of people on a site visit to the installation. The PR from Vantage is clearly producing real and tangible results."
